Because clearly, 42 tabs open at once is part of the process.
Let’s face it: marketing is the ADHD Olympics. Every day is a thrilling triathlon of juggling campaigns, Slack pings, performance dashboards, and that one client who still thinks you “just post on social media.”
Now, mix in actual ADHD—real ADHD, not just “I forgot my coffee this morning”—and suddenly, building a daily routine becomes less “optimize your productivity” and more “survive without setting your keyboard on fire.”
But fear not, fellow neurospicy marketer. Here’s how to create an ADHD-friendly routine that might—might—keep you from spiraling into a doom scroll.
- Stop Pretending You’ll Wake Up at 5 AM
We all saw that productivity guru on YouTube sipping oat milk lattes at sunrise, but let’s be honest: if you’re neurodivergent, mornings often feel like rebooting a malfunctioning robot.
Instead, build a wake-up time that aligns with your actual circadian rhythm, not your guilt. Set alarms that ease you in—light, music, or a motivational recording of your future self whispering, “Don’t check your emails yet.”
- Structure? Yes. Rigid Schedule? Absolutely Not.
Traditional advice says “block your calendar.” ADHD advice says “yes, but make it flexible enough for when your brain decides 2:17 PM is THE moment to reorganize your entire email labeling system.”
Use time-blocking themes rather than strict slots. Example:
10–12 PM: Creative time (PPC ad copy, campaign ideas, spontaneous TikToks).
1–2 PM: Admin stuff (aka the “please don’t forget to invoice” hour).
3–4 PM: Meetings, because you finally have the social energy.
Leave buffer space. Chaos needs room to stretch.
- Gamify Everything Like You’re 9 Years Old Again
Your brain doesn’t care about “long-term ROI,” but it does care about dopamine. Use timers (Pomodoro, or better, “Race Against the Clock While Pretending It’s the Hunger Games”) to create urgency and reward.
✅ Finish writing email sequence
🎉 Unlock: 3 minutes of guilt-free Instagram scrolling (not the work account, the real one with dogs in hats).
- Whiteboards, Sticky Notes, and… the Fridge?
Visuals are key. If it’s not in your face, it might as well not exist. Use color-coded sticky notes. Turn your fridge into a campaign planning hub. Tattoo your KPIs on your forearm (kidding… kind of).
Pro tip: The fewer steps it takes to check a task, the better. If your to-do list is inside an app inside a folder inside your phone… it’s gone. It lives in the abyss now.
- Say No to Multitasking (Even Though You Think You’re Good at It)
You’re not. I’m not. No one is. Especially not with ADHD.
Batch tasks by energy type, not just topic. Don’t jump from a brainstorming session to analytics reporting—your brain will file for burnout. Stick with creative or logical tasks in clusters.
- Overcommunicate With Your Team (Before They Think You’ve Disappeared)
If your internal clock works on “hyperfocus or blackout,” let your team know. Tools like Slack status updates, shared calendars, and even an “ADHD mode: be right back” emoji can do wonders.
Your boss will thank you. Your sanity will too.
- Accept That Chaos Is Part of the Routine
There will be days when everything clicks. You’re a marketing machine. Ads are converting. Emails are firing. You remembered lunch.
Then there will be days when your biggest achievement is remembering to plug in your laptop. That’s okay. The routine isn’t to make you perfect—it’s to make you functional-ish.
Final Thoughts
Creating a routine as a marketer with ADHD isn’t about fixing yourself. It’s about designing a system that respects how your brain actually works—and occasionally, how it refuses to.
You’re not lazy, distracted, or disorganised. You’re managing 12 tabs of brilliance in a browser called life. And with the right structure (and sarcasm), you’ll get the job done—probably 10 minutes before deadline, as nature intended.
Want more chaos-taming marketing tips from someone who gets it?
Follow me or drop a message. I won’t respond immediately, but I’ll think about it for three days straight.